ART DIRECTION +

*

ART DIRECTION + *

  • Analysis and inspiration: research silhouettes, patterns, color, and graphic artwork trends to develop brand-appropriate direction tailoring. Create directional forecasting for design inspiration samples and artwork for design teams, including graphic artists.

  • Designing cohesive, brand-specific storytelling for marketing campaigns. For Marketing Trend /Art direction focus: atmosphere/mood, lighting, location, colors, and key fashion edits.

    Complete E-commerce trend lookbook/product direction with digital graphics layout design and Photoshoot styling.

DESIGN art direction + BRANDING

Label: Brand Art Direction

Brand art direction at its most complete — translating a brand's identity into product, graphic language, and campaign vision simultaneously. These projects span licensed streetwear and contemporary branded collections, where the creative direction, product design, and visual execution were developed as a single integrated process.

Work in this section includes licensed brand collaborations across apparel, graphics, and textiles — from concept and color direction through final product and campaign aesthetic. Full project details available upon request.

editorial art direction + Styling

Designing cohesive, brand-specific storytelling for marketing campaigns. For Marketing Trend /Art direction focus: atmosphere/mood, lighting, location, colors, and key fashion edits.

Complete E-commerce trend lookbook/product direction with digital graphics layout design and Photoshoot styling.